All Courts Lead to Home Court
Welcome Toronto—a celebration of art, community, ball. The creative look and feel for these six nights was inspired by these 3 pillars and our campaign tagline “All Courts Lead to Home Court”. Our approach highlighted one of the Raptors leading community builders, Fred VanVleet, hands to represent Toronto’s surrounding community and a series of city courts. We also drew inspiration from the jersey creating some graphic elements to layer into the creative.




Creative Director: Kevin Mones / Art Director: Caroline Shaw / Motion Art Director: Kevin Briones
Designers: Anthony Laksmana, Bianca Naje, Travis Champagne / Motion Designers: Rafael Monguilhott, Joel Relliquette, Kristen Saluma
FVV Photography: Charlie Lindsay / City Court Photography: Adeyemi Adegbesan